Your Ramp Can Make or Break You—Here’s How to Take Control

In sales, there’s nowhere to hide. Every professional is hired for one reason: RESULTS. And in sales, those results are easier to track and harder to fake. That’s why ramping up quickly is essential. 

Here’s what you’ll find inside: 

• How to hit quota in just 30-90 days—without sitting through endless webinars or mind-numbing onboarding sessions.
• Why you should never rely on corporate onboarding alone if you want to succeed in your first 90 days.
• Why focusing on features and benefits is a mistake—and how to align your pitch with your buyer’s deepest pain points instead.

Why Knowing Your Buyer is Everything

In sales, knowing who you’re selling to is more important than knowing what you’re selling. When you understand the WHO, the WHAT and HOW naturally fall into place.

This module will walk you through the exact steps to build a clear picture of your ideal buyers, using tools like CRM systems, CMS platforms, and real-world call insights. You’ll learn how to go beyond surface-level research and find the hidden details that matter most—details that can make or break your deals.

• Why mastering your buyer’s persona is the secret behind the top-performing reps—and why most salespeople overlook it entirely.
• How to uncover the hidden motivations of your buyers using CRM data and sales call recordings.
• The secret LinkedIn strategy top AEs use to track buyer patterns and stay ahead of hiring trends—so you know where to focus your efforts.
• Why you should never treat CRM, CMS, and sales intelligence tools the same—and how misusing them leads to wasted opportunities.
• 3 off-the-books research channels most reps miss—use these to uncover key insights about your buyers that others don’t see.
• How to identify your top 20% buyers—who will generate 80% of your revenue—using just a few key CRM metrics.
• Why focusing on buyer pain points is more effective than perfecting your product story.

Selling Through the Lens of Value Mapping

Many sales reps fall into the trap of focusing too much on features, elevator pitches, or platform stories—thinking these alone will close deals. But buyers don’t care about what your product can do, they care about how it solves their specific problems.

That’s why this module introduces you to Value Mapping—a method that helps you connect your product’s capabilities directly to buyer pain points, ensuring that every feature you mention aligns with the needs and frustrations of your prospects. 

Here’s what you’ll discover:

• Why most reps lose deals by focusing on product features—and how Value Mapping flips the script to close deals faster.
• How to align your product’s capabilities with your buyer’s most urgent pain points—so every pitch resonates and drives action.
• What hidden insights your CMS and sales collateral reveal about buyer needs—and how to use them to your advantage.
• Why you should never rely solely on pre-packaged pitch decks—and how to build a message tailored to the field.
• 5 types of “shadow content” your peers are already using—find out what they are and how to track them down.
• How to create a Value Map in less than 10 minutes—and instantly improve the effectiveness of your pitch.